An eCommerce guide for complete beginners is a practical guide that walks readers through every step of starting an online store. The book begins with generating product ideas, including brainstorming techniques and analyzing trends from other stores and social media. The next phase is evaluating ideas, where niches, product pricing, and marketing channels are considered.
After that, the guide provides instructions for launching an e-store, including choosing a name, selecting a theme, and creating essential pages. Finding suppliers and adding products covers using dropshipping from AliExpress and tools like Oberlo.
The book then focuses on launching marketing campaigns across various channels, such as Facebook Ads, Instagram, email marketing, Reddit, Google AdWords, and Twitter, along with tips for creating and tracking successful campaigns. As an addition, it includes a 21-day plan to achieve the first sale, providing practical steps and strategies for success.
